| Dr. Marius Luedicke | ||
| In the News Research on consumer culture frequently produces important insights, that matter not only to the project of scholarly exploration of the cultural conditions of contemporary societies, but matter also to the general public, policy makers, and business professionals that seek understanding, empirically grounded knowledge and advise for their individual or professional agendas. Consumption as Moral Protagonism: How Myth and Ideology Animate A Brand-Mediated Moral Conflict Luedicke, Thompson and Giesler published at the >Journal of Consumer Research, USA, >Download Preview 2.11.2009 The Daily Green, Jeff Yeager "Hummer Owners Claim Moral High Ground, Flouting MPG and Car Payments" 2.11.2009 Brand Channel, Anthony Zumpano "Hummer Brand has Different Meanings for Owners and Pedestrians" 1.11.2009, NY Times, Rob Walker "Consumed - Hummer Love" 29.10.2009 U.S. News, Maura Judkis "Michael Pollan's Prius-Hummer Blunder" 26.10.2009 Canadia Business, Paul Brent "My Hummer- Right or Wrong?" 30.09.2009 Huffington Post, Bill Chameides "Don't Hummer me in" 28.9.2009, Time.com, Joseph Szczesny "Could Hummer be headed for the Heap?" 23.9.09 Sience Daily, USA: "Hummer Owners Claim Moral Highground to Excuse Overconsumption" 24.9.09 Wired News, USA, Keith Barry Conservative Ideals Drive Hummer Ownership 22.10.2009 Wissenswert, Tirol, Eva Fessler "Hummer fahren kann moralisch sein" Consumption in the Crisis (German only) West Magazin, Austria "Konsum in der Krise" Press Pictures - luedicke.jpg - logo university of innsbruck - logo witten/herdecke university |
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